Keywords Everywhere shows the monthly search volume, CPC, competition & 12 month trend data for every search on 2 Search Insights Widget (free) For every search that you make, the tool looks at the data for all the results that are shown on the page and provides you with a " Insights" widget with a bunch of useful dataThe Google keyword research tool is the 'Keyword Planner' It's designed for Adwords and not SEO, so competition and other metrics are given only for paid search Numbers are scaled from a sample, and similar keywords are grouped together Instead, use a tool built for keyword research Actual (not grouped) keywords Actual (not banded) results Keyword tool uses the Autocomplete features of engines like , Amazon, and Google to give you keyword suggestions For search volume on Google and Bing it uses their respective Keyword Planners, while for , Amazon, and eBay, it gives an estimate using clickstream data Its advantages are Ease of use simple and fun